Pottery Barn Holiday Lookbook
2020
Lead Designer: Stephanie Nixon
Art Director: Lindsey Thomas
Copywriter: Jeanne Davis
Videographer: Nick Testa
The Brief
Design an inspiring and friction-free shopping experience of Pottery Barn’s holiday aesthetics. Infuse motion throughout to sprinkle in some seasonal magic.
The Results
Customers who engaged with the lookbook had an AOV of 44% over those who did not engage with it.
2020
Lead Designer: Stephanie Nixon
Art Director: Lindsey Thomas
Copywriter: Jeanne Davis
Videographer: Nick Testa
The Brief
Design an inspiring and friction-free shopping experience of Pottery Barn’s holiday aesthetics. Infuse motion throughout to sprinkle in some seasonal magic.
The Results
Customers who engaged with the lookbook had an AOV of 44% over those who did not engage with it.
Social
Paid FB/IG carousel and organic Instagram story
Paid FB/IG carousel and organic Instagram story
