Pottery Barn Holiday Lookbook

Lead Designer: Stephanie Nixon
Art Director: Lindsey Thomas
Copywriter: Jeanne Davis
Videographer: Nick Testa

The Brief
Design an inspiring and friction-free shopping experience of Pottery Barn’s holiday aesthetics. Infuse motion throughout to sprinkle in some seasonal magic. 

The Results
Customers who engaged with the lookbook had an AOV of 44% over those who did not engage with it. 


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